About TrueStore
AI-powered app store growth,
built for indie developers and teams.
TrueStore is an AI app store optimization platform designed for mobile developers, indie makers, and growth-focused product teams. We generate high-converting screenshots, app icons, ASO keyword strategies, and listing copy — everything you need to get found and downloaded on the App Store and Google Play.
Our Mission
TrueStore exists to democratize app store success. We believe every developer — regardless of their design background, marketing budget, or native language — deserves access to powerful tools that help them present their app at its best.
Our mission is to remove the friction between building a great app and getting it discovered. Too many excellent apps go unnoticed because the store listing is an afterthought. We fix that.
We empower solo developers, early-stage startups, and growth teams to produce professional-grade store pages with AI-generated screenshots, keyword-optimized copy, and publishing workflows — in minutes, not days.
Who We Are
TrueStore is developed by Softaar Technologies UG (haftungsbeschränkt), a technology company based in Dresden, Germany, specializing in AI-powered productivity tools for creators and developers. We combine expertise in natural language processing, mobile growth strategies, and product design to build tools that genuinely move the needle.
Our team has firsthand experience with the full app launch cycle — from crafting App Store connect listings to iterating on screenshot designs after every A/B test. We built TrueStore to solve the problems we ourselves faced shipping mobile apps.
Why We Built TrueStore
Traditional app store optimization is either too manual (custom Figma templates for every device size) or too generic (AI copy that ignores your app's actual features). Neither approach scales.
TrueStore bridges this gap by combining:
- AI screenshot generation that understands your app's UI and value proposition
- App icon studio supporting iOS, Android, macOS & Windows — all export sizes
- ASO keyword research with competitor analysis and title scoring
- Listing copy in multiple variants with tone switching and localization support
- Direct publishing workflow to App Store Connect and Google Play Console
- Support for apps across every category — from SaaS tools to games and utilities
We designed TrueStore specifically for the full app store growth workflow — from first launch to scaling downloads across markets and languages.
Our Commitment
Your data stays private
Your projects, screenshots, and copy remain yours — we never train AI models on your content.
Transparent AI
We disclose that TrueStore uses AI-generated content. Users must review and take responsibility for all output before publishing to app stores.
GDPR compliant
We comply with GDPR, provide full data export, and allow account deletion at any time.
Continuously improving
We continuously improve ASO quality, keyword accuracy, and screenshot conversion rates through real-world testing.
Get in Touch
Have questions about TrueStore, our technology, partnerships, or how we can help your app grow? We handle all inquiries — support, business partnerships, media, and institutional licensing — through one dedicated team.
support@truestore.ai